Each system is designed to fit the athlete's body photo: Bedgear Ensuring professional athletes rest and recover properly has been taken to a new level by a partnership between National Basketball Association (NBA) team Dallas Mavericks and US-based “performance bedding” specialist Bedgear.
Bedgear has worked with all Mavericks players and members of coaching staff to provide personalised performance sleep systems with specially-designed bedding and pillows to fit each athlete’s sleep position and body frame.
This is a first for a basketball team – whose members are traditionally taller than average. Each system has been researched in order to find an ideal fabric for a player’s needs, along with the best size, thickness, fluffiness and firmness.
Mark Cuban, owner of the Dallas Mavericks, said: “We’re always looking for innovators that will help enhance the Mavs’ performance – whether it’s physical, mental or some combination of both.
“Sleep is such an important part of an athlete’s life, especially when we travel and have back-to-back games, and I’m excited to see how the guys react to the products and programme.”
www.bedgear.com
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